Interchange  Group named  Oracle Partner

Customer power is set to break down barriers in the utility sector as powerful new e-business tools make companies much more accountable  to their consumers. Interchange group is leading the way in helping utilities share information throughout the organisation in order  to instil the customer as the number one priority.

David Wade, Interchange Director of Market Development, stated that; "Making sure all areas of the business talk to each other is vital, yet in many cases utility companies are not making the  most productive use of all the information they have. To provide  the best services to customers, each company's sales and marketing  team must talk to the after sales team, who must talk to the buying  team...and so the list goes on."

He added that "Today's customers are becoming much more critical  about the service they receive, and are beginning to realise that the technology now available through the Internet is capable of delivering a far superior service to what utilities offer at present.  As a result, they are now demanding a much more open and efficient  service and we believe utilities which fail to take up the customer service challenge will start to lose ground to their competitors."

Designed to provide a complete overview of all the critical business areas within CRM, Oracle's eBusiness Suite enables companies to focus on customer service excellence, retaining satisfied customers, improving and streamlining processes and maximising revenue opportunities.  The eBusiness Suite facilitates this area of common data across all business processes and units making it possible to collect and  maintain customer information in a single file, providing consistent,  up-to-date information for better customer management. The use of an internet-ready interface on a centralised server allows for complete access to information any time, anywhere, allowing firms to raise  efficiency and productivity.